📈 This Week on the Forgotten Coast
Real Estate Market Recap – August 31st – September 6th, 2025
Every week we track the latest market shifts in Gulf and Franklin Counties to keep buyers and sellers up to speed.
This week’s update shows residential inventory dipping slightly while land listings hold steady. There are now 818 active homes and 799 active lots, with waterfront and RV-approved options continuing to draw strong interest. A total of 27 properties sold last week, reflecting stable late-summer activity.
💡 What This Means for Buyers & Sellers
For buyers: Choices remain broad — from 201 waterfront or water-view homes to 136 RV-approved lots priced between $7K and $1.44M. If a property checks your boxes, acting quickly is still the best strategy.
For sellers: Demand across the coast remains resilient. Areas like Cape San Blas, Mexico Beach, and St. George Island continue to stand out, and well-priced listings are drawing buyer attention.
📍 Breakdown at a Glance
Residential Inventory: 818 Active Listings
- 290 in Franklin County
- 495 in Gulf County
- 33 in Other Counties
- 201 are waterfront or water-view homes
Vacant Land: 799 Active Lots
- 399 in Franklin County
- 435 in Gulf County
- 25 in Other Counties
- 130 are waterfront or water-view lots
- 136 are RV-approved (priced $7K–$1.44M)
📦 Sales This Week
27 properties sold between August 31–September 6, ranging from inland parcels to premium waterfront homes — proof that steady demand continues across price points.
🌊 Whether you’re house-hunting, exploring land, or ready to sell, the Forgotten Coast market is steady and full of opportunity.
Trend Spotlight: Prices in Focus
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In Gulf County, the average home value is $423,544, down about 4% year-over-year according to Zillow data. (Zillow)
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In Franklin County, home values average $436,708, reflecting a 4.8% decline year-over-year. (Zillow)
- That dip aligns with a broader cooling in Florida’s Gulf Coast housing market, where affordability concerns and increased inventory are starting to ease pricing pressures. (The Washington Post)
Market Tip of the Week
For buyers: With mid-year home prices softening, now is a smart time to explore both market-entry options and premium listings—especially waterfront homes and RV-ready lots.
For sellers: To stand out in a price-sensitive market, investing in staged photos, clear pricing, and detailed listing descriptions can make your property more appealing—and help secure quicker offers.
